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Consumer Choice Marketing MLM Compensation Plan Review

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Introduction to Consumer Choice Marketing MLM Compensation Plan

Electric blankets.  Electric blue.  Electric cars.  Electric stage presence.  Electric toothbrushes.  Electric guitars.  Electric stoves.  Electric cigarettes.  Electric Ladyland.  Electric typewriters.  Electric fences.  Electric pencil sharpeners.  The Electric Kool-Aid Acid Test.

Welcome to Notebook Crazy.  I am Brad, and this is my Consumer Choice Marketing review.  Consumer Choice Marketing is a multilevel marketing (MLM) company that sells deregulated energy services and other utilities.  I have reviewed enough MLM companies to know that it is a waste of time and money to get involved selling energy services through an MLM.  Sure, the Consumer Choice Marketing promotional materials will tell you that, since everyone uses electricity, you are selling a product that people actually need, rather than something fanciful like plankton smoothies, but what they don’t tell you is that the rates you offer to customers when you sell electricity services through Consumer Choice Marketing or any other deregulated energy MLM are not nearly competitive enough to make prospective clients go through all the hassle of changing energy providers, if the rates are even lower at all than what the clients are already paying.  People who really want to lower their rates on their utility bills will call the electric company, point out the fact that they have been a loyal customer for X number of years and have always paid their bills on time and politely ask if the electric company can lower their rates.  But then, you have already heard this spiel a hundred times before.

At least, I think you have.  You definitely have heard the spiel about how impractical deregulated energy MLMs like the Consumer Choice Marketing business opportunity are if you are researching MLM or if you have already signed up for one and are wondering how to recover from the financial setbacks it has caused you.  There is always the possibility that you are doing some black hat search engine optimization (SEO) and were looking for some sample text containing the word “electric” to paste into your site in the same color as the background.  Whether you are trying to dust yourself off and move on from an MLM experience or whether you are resorting to some unsavory practices to keep your enemy’s website about electric something or others from ranking on the first page of Google search results, I am sure you can all agree that MLM companies that try to sell you electricity are just about the most boring electric thing there is.  Any of the electric things in the first paragraph of this Consumer Choice Marketing review are more interesting.  But even more interesting than any of them is the electric eel.

Until I started researching this Consumer Choice Marketing review (and realized that, unless I could find some more interesting electric things to write about alongside the Consumer Choice Marketing business opportunity, it was going to be so boring that no one would read it), I had completely the wrong idea about electric eels.  I imagined them living in the depths of the ocean, glowing in the dark, shocking any shark or other big fish that tried to mess with them. The truth is quite different from what I had imagined, but it is still pretty cool.  Electric eels are not actually eels at all.  It would be more accurate to call them electric knifefish, and I wonder why more people do not refer to them by that name, because it really does have a ring to it.  In fact, if you tried to name your newly formed rock band A Lukewarm Shout Out to a Reasonably Attractive Fungus but just discovered that that name is already taken, I strongly recommend calling your band Electric Knifefish.

Electric eels do not live in the ocean; they live in the Amazon River in South America, not too far from where piranhas live.  There are quite a few species of electric fish, but the electric eel is the most electric.  Even a baby electric eel can shock you with 100 volts of electricity.  Whereas other species of electric fish can just give off small amounts of electricity to locate their prey (somewhat similarly to how bats use echolocation to help them locate their prey), the electric eel can actually produce enough electricity to stun its prey.  Now, get this.  It is very hard to catch an electric eel, because if you try to pick it up, it will shock you.  The only way to catch it is to provoke it so that it gives off enough electrical shocks that it runs out of charge and then pick it up.

Consumer Choice Marketing: The Company and Its Products

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Consumer Choice Marketing is a company that uses an MLM business model to sell electricity, energy, and natural gas services for homes and businesses.  Another one of the Consumer Choice Marketing products is home automation service, in which you purchase a set of sensors that will make the heating and cooling systems in your house adjust automatically.  The energy services that Consumer Choice Marketing distributors sell are actually provided by IGS Energy.  This is how all deregulated energy MLMs work; the energy services themselves are provided by a bigger energy company.  Every time I review a deregulated energy MLM, I always ask myself why customers don’t just buy their energy service from IGS Energy or whoever is providing their energy and electricity, and most of the time they do.  This is one of the inherent flaws in the design of most MLM business opportunities.  If it is possible for people to get the products without MLM, why would people go through all the hassle of MLM to get them?

The Consumer Choice Marketing compensation plan document says its costs $24.95 to join the Consumer Choice Marketing business opportunity, but I also found some Consumer Choice Marketing reviews written by disgruntled former Consumer Choice Marketing distributors who said it costs $300 to join.  When a customer agrees to sign up, the distributor enters the customer’s information on the Consumer Choice Marketing website.  One of the Consumer Choice Marketing reviews I read said that the Consumer Choice Marketing website is very prone to glitches and bugs, and another said that it can take months before the customer begins to receive the services for which he or she signs up, but that in some cases, Consumer Choice Marketing charges the customer for several months before the service even starts.

The founder of the Consumer Choice Marketing business opportunity is Doug Teskey.  According to his biography on the Consumer Choice Marketing website, Teskey attended the University of Alaska and played professional hockey before founding the Consumer Choice Marketing business opportunity.  The headquarters of Consumer Choice Marketing is in Holland, Ohio, which is not too far from here.  It makes sense for a deregulated energy MLM company like Consumer Choice Marketing to be headquartered in Ohio, because Ohio is one of only 17 states where it is legal to sell electricity and energy services through an MLM business model.

The Consumer Choice Marketing Compensation Plan

The Consumer Choice Marketing compensation plan document is available online, and even better, it is up to date; the document was last updated in March of 2016.  The leadership levels in the Consumer Choice Marketing compensation plan are Independent Broker, Managing Broker, Regional Director, Executive Director, and National Director.  “Customer points” are used to determine the leadership rank and the commissions of a Consumer Choice Marketing distributor.  I am assuming that you get one customer point for every customer you enrolled who is currently receiving energy services through Consumer Choice Marketing, although the Consumer Choice Marketing compensation plan does not explicitly say this; even the frequently asked questions section of the document, when asked directly, is rather evasive about it.  Whatever customer points are, once you have 50 of them, you get a one-time bonus of $500.  When you reach 100 customer points, you get a $750 bonus.  When you reach 200 customer points, you get a $1500 bonus.  When you reach 500 customer points, you get a $2500 bonus.  When you reach 1,000 customer points, you get a $5,000 bonus.  Those of you who have any familiarity at all with MLM can probably imagine how much time and energy you have to spend in order to get all those customer points.  As for residual commissions, you get one tenth of a penny for every kilowatt hour of electricity your customers buy from Consumer Choice Marketing.  When a Consumer Choice Marketing distributor sells a home automation kit to a customer, the distributor gets a commission of anywhere from $25 to $100, depending on which home automation kit he or she sells.

The Consumer Choice Marketing compensation plan also involves rank promotion bonuses.  When you reach the rank of Managing Broker, you get a $100 bonus.  When you reach the rank of Regional Director, you get a $500 bonus.  When you reach the rank of Executive Director, you get a $2,500 bonus.  When you reach the rank of National Director, you get a $5,000 bonus.  Meanwhile, Independent Brokers get bonuses based on sales made by three levels of downline distributors, Managing Brokers get bonuses based on sales made by four levels, and all the levels Regional Director and above get bonuses based on sales made by seven levels of downline distributors.

Advantages and Disadvantages

Advantages

  • Consumer Choice Marketing distributors do not sell nutritional supplements. Therefore, your basement is unlikely to end up full of plankton pills or fungus coffee if you become a Consumer Choice Marketing distributor.
  • The Consumer Choice Marketing business opportunity does not involve home sales parties, in which people who thought you were their friend taste protein shakes or try out skin creams.
  • The Consumer Choice Marketing business opportunity is only available in 17 states, which means that the chances of almost two out of three that it is not available in your state.

Disadvantages

  • Making money through the Consumer Choice Marketing business opportunity, or any other deregulated energy MLM, is more difficult than catching an electric eel with your bare hands. Trying to sell people something they already have is not the way to make money.
  • While they do not involve people getting bitten by piranhas or shocked by electric eels, the horror stories told by Consumer Choice Marketing distributors in their Consumer Choice Marketing reviews are still pretty horrible. It sounds like trying to get issues resolved with customers’ energy service is a nightmare, and dealing with the Consumer Choice Marketing website as a Consumer Choice Marketing distributor sounds like an exercise in frustration.
  • The names of the leadership levels in the Consumer Choice Marketing compensation plan are pretty uninspired. In fact, nothing in the Consumer Choice Marketing compensation plan is particularly snazzy.  I guess, though, that a no frills compensation plan document is better than one filled with bonus pools, luxury car bonuses, and full color glossy photographs of people zipping around in their luxury cars and lounging by the pool.

Conclusion

Most people have enough common sense not to touch an electric fence and not to pick up an electric eel.  When I read about deregulated energy MLMs, including the Consumer Choice Marketing business opportunity, I always wonder if the people who craft these business opportunities, the ones who design the compensation plans, really think that there are enough people out there who are naïve enough to fall for it that it is worthwhile to keep the business opportunity going.  If you live in a state that does not have deregulated energy MLMs, consider yourself lucky.  If you do not, then stay away from the Consumer Choice Marketing business opportunity.  Getting mixed up with deregulated energy MLMs is a mistake.  You will be shocked when you see how much money you lose.

 

Hey, freshwater aquarium enthusiasts!  Did I get my facts straight about the electric eel?  If I didn’t, schedule a call with me and give me a piece of your mind.  Meanwhile, I will give you my advice on running a successful online business.

 

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