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Ruby Ribbon MLM Compensation Plan Review


Introduction to Ruby Ribbon MLM Compensation Plan

Red is for HIV and AIDS.  Pink is for breast cancer.  Yellow is for supporting the troops.  Purple is for domestic violence.  White is for peace.  Pearl is for emphysema.  Purple is for Alzheimer’s disease.  Blue is for water safety.  Black and white is for racism.  Periwinkle is for eating disorders.

Red and gray is for crystal meth addiction.  Burgundy and ivory is for head and neck cancers.  (RIP, Roger Ebert.)  Turquoise is for addiction recovery.  Cranberry is for fibromyalgia.  Black is for paramedics.  Green is for celiac disease.  Orange is for multiple sclerosis.  Purple and green is for epilepsy.  Orange and orchid is for eczema.  Beige and giraffe print is for tethered spinal cord syndrome.

I have chosen to begin this Ruby Ribbon review with a list of ribbon colors and the diseases and issues associated with them, perhaps to put things in perspective, to remind my readers that there are plenty of problems in the world and also plenty of reasons to hope.  It so happens that Ruby Ribbon products are body shaping garments, which is not a subject I am especially eager to discuss, so before we get into all the details of the Ruby Ribbon business opportunity, let us talk a little bit about rubies.

As you might expect, since I am a dude, I never really thought much about rubies before I staring doing research in order to write this Ruby Ribbon review, but in the interest of Notebook Crazy living up to its reputation as the thinking man’s multilevel marketing (MLM) review blog, research rubies I did, and I found out quite a few interesting things.

I learned that the main ingredient in rubies is a mineral called corundum.  When corundum is red or pink, it is called a ruby, and when it is any other color, it is called a sapphire.  When I read this, I was reminded of when we did a “gem dig” in science class is fourth grade, when a geologist from the science museum visited our school and we got to dig through some mud full of semi-precious stones that had been brought for that purpose.  One of the stones my classmates found was what the geologist said was a star sapphire.  It was kind of grayish; it definitely was not the color I would expect a sapphire to be.  The geologist said that, while the most popular sapphires for jewelry are blue, sapphires can be almost any color, and when they are red, they are called rubies.  It makes sense now that rubies and sapphires are just different colors of corundum.  Thanks, Wikipedia.

I guess, then, that the difference between a pink ruby and a pink sapphire is just a matter of semantics.  If you have ever seen ruby jewelry, though, you are probably imagining a very specific color of red, what might be called “ruby red” if it were the color of a sweater or a car or, Heaven forbid, a shade of lipstick or nail polish sold at an MLM home sales party.  In the gemology world, that ideal ruby color is called “pigeon blood.”  Yes, pigeon blood.  Wikipedia did not specify where it got that name, and I am not sure I want to find out.

It would be very much in the spirit of Notebook Crazy for me to discuss some famous rubies, such as the Sunrise Ruby and the Black Prince Ruby, but I am not going to.  It is kind of a cool story that King Henry V of England was wearing a crown containing the Black Prince’s Ruby at the Battle of Agincourt, but I have my reasons for not going into any more detail about this.  First, in the Middle Ages, all red gemstones were called rubies, whether or not they were made of corundum.  The Black Prince’s Ruby is technically a spinel, not a ruby.  Second, and more importantly, some of the world famous rubies I saw pictures of while researching this Ruby Ribbon review, but they had nothing on the nameless natural ruby crystals depicted on the “Ruby” page of Wikipedia.  For purposes of clarity, I shall call this ruby the “Wikipedia Ruby.”

The Wikipedia Ruby has to be one of the most sublimely beautiful things I have ever seen.  That is really saying something, coming from me.  Of my five senses, vision is not usually the one that floods my brain with pleasure.  If you are a regular reader of Notebook Crazy, you are used to me going on and on about the most beautiful music I have ever heard (“Eclipse” from Pink Floyd’s Dark Side of the Moon, the Mellotron choir outro of “Entangled” from Genesis’ A Trick of the Tail, the original album version of “Love Reign O’er Me” from The Who’s Quadrophenia) and the best food I have ever tasted (Vernor’s, garlic knots at Oley’s Pizza, take your pick of Wurst at any Midwestern Oktoberfest), but aside from the occasional orange or the lovely Miss Mangosteen, I rarely describe anything as more than mildly pleasing to look at.

Not so the Wikipedia Ruby.  Its central stone is just a shade less saturated than pigeon’s blood, and around it are corundum crystals of every color, jewelry sapphire blue, golden brown, pale purple, indigo, cerulean, a shade of pink that you can market as a ruby or a pink sapphire according to what you think your target market wants to hear.  Its red central stone faces heavenward, while its jewelry sapphire blue projections reach toward earth like tap roots.

The Wikipedia Ruby, I have come to find out, comes from Winza, Tanzania.  When I found this out, I added it to my mental list of destinations for my trip to the African continent.  As it stands, my plan is to start in Burkina Faso, where I will attend the film festival in Ouagadougou and visit the country’s crocodile ponds where modern day Petsuchoi (Petsuchoses?) lounge on the riverbank as you pose for pictures while petting their tails.  I will then head east to Harar, Ethiopia, the nearest major city to the birthplace of coffee, where friendly hyenas come to the town square in search of a snack, and men who have no fear of hyenas feed it to them, to the amazement of onlookers.  From there, the plan is to head southward to Winza, Tanzania to see the Wikipedia Ruby in all its glory.

Or, at least, that was the plan.  A few more clicks on Wikipedia showed me that, as tourist destinations go, Winza is no Baden-Baden.  There does not seem to be much of anything there except a ruby mine.  In fact, the Wikipedia article on Winza is only one paragraph long.  Perhaps if you share this post with enough people, Winza’s reputation as a tourist destination will grow, and one day we can all go there for a ruby festival.

Ruby Ribbon: The Company and Its Products

Image result for ruby ribbon

The Ruby Ribbon business opportunity was founded in California in 2011.  Anna Zornosa, the founder of the Ruby Ribbon business opportunity, is pictured on the Ruby Ribbon website, as are many other leaders in the Ruby Ribbon business opportunity.  Whoever put together the Ruby Ribbon website has a formidable talent for euphemisms.  The website describes Ruby Ribbon’s business model not as MLM but as “social commerce.”  It describes Ruby Ribbon products as “shapewear.” If you want to know what “shapewear” is a euphemism for and why it is a bad idea to try to sell it to your family and friends, you can read my Ardyss review.  I have gone through this spiel once in my quest to review every available MLM business opportunity, and once is enough, thank you very much.  The euphemisms just get worse from there.  Ruby Ribbon distributors are called stylists, and the events at which they try to pressure their acquaintances into buying Ruby Ribbon products are called trunk shows.  Ruby Ribbon is not the only MLM to describe its MLM home sales parties as trunk shows, so it is unfair to single it out for this.  I, however, have another name for MLM home sales parties.  I call them quadruple crown diamond barf.

The Ruby Ribbon Compensation Plan

The Ruby Ribbon website contains detailed information about the Ruby Ribbon compensation plan.  You can find it by selecting “opportunity” and then selecting “earnings.”  Call it social commerce or call it MLM, but Ruby Ribbon distributors earn commissions on their sale of Ruby Ribbon products, and also on product sales made by members of their downline sales team.

The leadership levels in the Ruby Ribbon compensation plan are Stylist, Senior Stylist, Leader, Senior Leader, Director, Senior Director, and Executive Director.  Depending on your leadership level, you can earn commissions on sales made by up to four levels of your online sales team.  The Ruby Ribbon compensation plan involves fast start bonuses, which means that the pressure is on to sell lots of Ruby Ribbon products and recruit new Ruby Ribbon distributors and keep an eye on them so that they don’t drop out of the Ruby Ribbon business opportunity during the first three months.  Fast start bonuses are a major annoyance to everyone who has to be on the receiving end of your sales pitches.  The Ruby Ribbon website does not mention bonus pools, car bonuses, or any of the other hype-laden but elusive bonuses that some other MLM compensation plans describe.

Advantages and Disadvantages


  • It has been a long time since writing an MLM review has given an idea of what I might call myself if I decide to start a new career as an Internet troll, but this Ruby Ribbon review has got me thinking that you can do a lot worse than Pigeon Blood when it comes to troll names.
  • While we are on the subject of names, Ruby Ribbon is quite a catchy name for a company.
  • Ruby Ribbon products are not nutraceuticals. I was about to say that no one is going to try to tell you that they cure cancer, but in the world of MLM, you never know.  At the very least, if someone does try to tell you that Ruby Ribbon products cure cancer, you can very easily call their bluff.
  • Each Ruby Ribbon distributor gets her own Ruby Ribbon website, meaning that making your friends feel insecure about their weight is not the only way to sell Ruby Ribbon products.
  • As one might expect, the color scheme of the Ruby Ribbon website prominently features a pleasingly deep shade of red. Some might call it pigeon’s blood.


  • The Ruby Ribbon business opportunity involves home sales parties. Quadruple crown diamond barf.  Or perhaps I should say quadruple crown ruby barf.
  • The Ruby Ribbon website is not confusing to navigate, nor is it full of overblown rhetoric.
  • None of the names of the leadership levels in the Ruby Ribbon compensation plan have anything whatsoever to do with rubies. In my opinion, this is a huge missed opportunity.  If it were up to me to name the levels in the Ruby Ribbon compensation plan, I would name them Corundum, Star Sapphire, Yellow Sapphire, Blue Sapphire, Pink Sapphire, Spinel, and Pigeon’s Blood.
  • The Ruby Ribbon compensation plan involves fast start bonuses, which are bad news.


I mentioned the Sunrise Ruby only because of its poetic name and the Black Prince’s Ruby only because it was present at an epic battle.  Thus far, my Ruby Ribbon review has not included even a single word about the DeLong Star Ruby, the Neelanjali Ruby, the Liberty Bell Ruby, the Rosser Reeves Ruby, the Timur Ruby, or any of the other rubies that have famously fetched millions at auctions or are on display in museums.  This is because, although these rubies are pretty, you need look no farther than the Wikipedia Ruby to be convinced that beauty does not need to be enhanced.

Can anyone out there provide more information than Wikipedia does about where the ruby color pigeon blood got its name?  If you can, schedule a call with me and fill me in on the details.




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